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Free checker

Is this message a lead, a pitch, or spam?

Paste any message from your contact form. Ascue asks it four questions and tells you what it is, how sure it is, and why. Free, no sign-up, and nothing you paste is stored.

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One sentence helps. "Can you help us rank higher on Google?" is a lead for an SEO agency and a pitch to a plumber.

Free, no sign-up. What you paste here isn't stored.

Ascue's answer shows up here: lead, pitch, spam or Ask me, how sure it is, and why.

What Ascue asks

The same four questions, every message. Each answer comes with a confidence score, and the label comes from those answers, not from a guess about the whole thing.

  • Who wrote this?

    A person, a bot, or unclear

  • What does the writer want from this business?

    To buy, book or hire; to sell something; help with an order; a job; something else

  • Is it spam?

    A scam, gibberish or a link drop. A sales pitch alone is not spam.

  • Is it urgent?

    Yes or no

Why the business description matters

Whether a message is a lead or a pitch often depends on who receives it. "Can you help us rank higher on Google?" is a lead for an SEO agency and a pitch to a plumber. Add one sentence about what you sell and to whom, and Ascue reads every message with it in mind.

Want this on every message?

Ascue sorts your contact form automatically. Real leads reach your inbox, pitches wait for a weekly digest, spam is held for 30 days, and nothing is ever deleted. Works with any form through email forwarding. Free for your first 50 messages a month.